evoTV enters into content partnership with Telstra BigPond
Monday, 5 December 2011
evolution media group has announced its online entertainment platform, evoTV has entered into a partnership with Telstra BigPond to provide video content for BigPond’s viewers through its online video platform, BigPond Video.
The partnership will see two programs, currently produced and broadcast on evoTV, streamed to BigPond users through a new video channel dedicated to finance.
evolution media group will bring its specialist finance and business content capabilities to BigPond Video, which currently has over 5 million impressions per month. The channel will cater to consumers interested in personal finance and those looking to increase their financial knowledge.
Vanessa Stoykov, CEO of the evolution media group explained that with the improvements in the infrastructure for delivering content online and the proliferation of the way people are accessing content, the demand for online video had increased significantly over the past few years.
“We are delighted to partner with Telstra on this initiative to deliver more great content to BigPond Video viewers. Our programs have always focused on combining the best of entertaining and educational content. We look forward to producing more content for Telstra BigPond in the future,” said Ms Stoykov.
The evoTV programs to be featured on the channel will include evoTV’s The Bottom Line and No More Practice. The shows will give users an engaging and unique insight into Australia’s top business leaders as well as expert opinions on the biggest issues affecting their wealth.
evoTV’s The Bottom Line, a talk show with a difference hosted by CPA Australia’s Alex Malley, will reveal the untold stories behind Australia’s top business leaders, giving insight into what it means to be a great leader. While No More Practice delves into the world of financial planning practices and the process and lessons learnt from selling and buying these businesses.
To access this channel, go on to the Telstra BigPond money site by clicking here.
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